Startup businesses are all about juggling multiple tasks at the same time. They have limited resources and excess work on their plate.
In such a scenario, teams often have to juggle between different software applications. They also have to pull data from one system to another or recreate content time and again to ensure they are in multiple locations.
No one likes to perform these repetitive tasks. However, it is vital for business growth.
Only if there was a way to connect HubSpot for Startup to all the third-party applications in a way that streamlines everything. Well, that is what integration does.
In this blog, we will learn what is HubSpot integration and which are the best integrations for startups.
HubSpot integration refers to the process of connecting the CRM to third-party applications so they can exchange information with each other. They share data from one system to the next, providing the users with more options and features while using the software.
Let’s take an analogy to understand this better.
Suppose you want to connect your laptop to your smart TV using a connector cable so you can stream your favorite show on Netflix on the big screen. If HubSpot is your Laptop, the connector cable is the integration, and the third-party application is the TV.
As your business grows, the features of HubSpot for startups may fall short. Integrations are there to simplify and solve any need for new software. You can still work on the same CRM by enhancing its functionality with the help of connecting external applications.
In other words, integrations help you access the features of several online tools that you cannot build within your CRM.
Additionally, HubSpot integration API helps you power your business by leveraging an array of connections that enables your team to achieve a much wider range of tasks on your software as you expand their capabilities. There are different integrations, each of which caters to different business needs. It helps you customize the HubSpot for startup so that it can suffice the unique needs of your business.
HubSpot sales integrations help you combine the sales tools with information. It combines the data collected through HubSpot CRM with powerful sales tools, so your sales team has everything at their disposal to close deals.
Users can also leverage integrations to fetch and send HubSpot data, and input data from third-party apps directly into HubSpot CRM.
You can also create custom API calls to customize the data you need to retrieve.
Integrations are useful and necessary for almost every business that is operating digitally, irrespective of the size of the business or the industry it belongs to. Starting from startups and SMBs to enterprise companies, there are integrations to suit all kinds of businesses with any purpose including sales, marketing, advertising, customer service, etc.
Integrations are the gateway to managing the gap between software and the features it lacks.
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Accessing integrations that are compatible with HubSpot is quite easy. All you have to do is go to HubSpot Marketplace where you will browse and review all of your integration options.
The HubSpot Marketplace place is a reliable portal for users to search and learn about various integrations and their functionalities. Finally, you can connect your HubSpot for startup with the integration of choice.
Top 10 HubSpot Integrations for business success are listed below:
Connector integrations provide users with access to dozens of third-party applications that connect to HubSpot to enhance functionality and save time. While some connector integrations offer a wide array of applications, others have more specific types.
Some connector integrations can even assist you in creating a custom integration suit that meets all your business needs.
Zapier is one of the most popular and commonly used applications in the HubSpot integration list. It allows users to connect their software to over a thousand applications automatically.
It connects your HubSpot for startup to all the external apps in a few clicks. It is time-saving, and the implementation does not need any coding. All your apps can share information in an easy-to-read workflow format.
With the help of Make integration, you can visually create and automate workflows without depending on developers or coding. Connect your HubSpot to 1000+ apps and 6000+ endpoints using Make’s unique visual builder.
Make will streamline your processes and increase business productivity in a few hours.
HubSpot sales integrations bring all your sales tools, tactics, and prospects’ information to a central location using HubSpot.
It helps you keep your sales, marketing, and support details in one place for the teams to access, review, and refer to as needed.
Here are the top HubSpot integrations on our list.
With HelloSign integration, you will be automatically notified of any action a prospect takes on any document you share with them through the application. The said actions include when a prospect or customer receives, opens, or signs the document.
Following the action, the activity data is sent to the contact it belongs to in your HubSpot platform. This way, your reps know where the customer or prospect is on their buyer journey and how your team should follow up with them.
Salesforce is by far one of the best HubSpot integrations. Once connected to Salesforce, it automatically syncs all your contact information from the database into HubSpot for startup.
You can work with your reps to build strong lead intelligence and revenue reporting. It allows users to connect the marketing and sales work, content, and information, so they can access any information they need from either of the systems anytime.
Lead generation integrations are one of the most sought-after integrations in HubSpot Marketplace. They help to turn your leads into delighted customers. Integrations under this category will sync all your lead information into HubSpot so you can view it at any point of your buyer journey.
This helps a great deal in understanding the actions and desires of your target audience. Additionally, it simplifies managing customer information so your sales and support teams can refer to it as per their needs and convenience.
WordPress tops the list when it comes to the best HubSpot integrations under this category. The WordPress integration helps users optimize and align their WordPress website with the contact data and business goals they have inside of HubSpot.
Your HubSpot account with all of your growth tools will automatically connect to the WordPress site and enable you to attract, engage, and delight visitors and potential customers.
Customer success integrations make external and internal interaction of teams with employees and customers straightforward and effortless.
These integrations simplify communication and help you share data and/or information from anywhere, anytime.
Slack is one of the most popular and frequently used applications in the HubSpot integration list. Slack is a digital workspace and communication tool that allows you to connect with your team members, cross-team members, and clients.
It is the ideal integration for remote team coordination and collaboration. Implement this integration with your HubSpot for startup and you can leverage the features of Slack and HubSpot in either of the applications.
Additionally, you can have all the information on both platforms in real-time.
Zendex provides a ticketing system that aids in keeping track of customer inquiries. It also helps you keep track of all the details regarding your customer interactions in one place.
By connecting HubSpot to Zendesk, you can streamline the work of sales, marketing, and service teams together in a central location. These departments can communicate with each other while remaining within HubSpot.
Before we get into the best HubSpot integrations under the analytics and data category, let’s understand their importance for businesses.
Analytics and data integrations help you measure the success of your strategies across multiple analytics platforms. Using these integrations, you can look at your data in different formats and ensure all of it is well-organized in your HubSpot CRM where your team can review it anytime.
These integrations help you get a clear picture of which of your efforts are working and which are not.
With the increase in remote jobs, global employees across businesses, and the number of people who access their work on the go, being able to manage and monitor your KPIs from anywhere is a huge advantage.
With Databox integration, you can access all your analytics data inside HubSpot from a plethora of sources, including SEMRush, mobile, desktop, Facebook, Google Analytics, and more.
In today’s fast world, users are not willing to spend their time filling out forms when they visit your website. But you need their details to reflect upon the effectiveness of your marketing theory.
This is where HotJar comes into play. This HubSpot integration API collects and provides information about who your visitors are and what they are looking for on your site. It also gives you information about who your website and mobile visitors are and what they need.
ABM stands for account-based marketing, and AMB integrations help users make the most of the account and audience data to tailor the messaging in alignment with the marketing strategy. You can close more deals, attract customers, and build better relationships.
The OrgChartHub is the first name that comes to mind when considering the best HubSpot integrations under the ABM category. It allows users to effortlessly build customer organization charts without leaving HubSpot.
You can build customer organization charts from inside HubSpot itself to identify unknown contacts, customize your sales process, and visualize key stakeholders without sending any of the information back and forth manually.
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While these are our top picks, please note that over a thousand verified HubSpot integration options are available on the HubSpot Marketplace.
Make sure to conduct in-depth research or contact HubSpot services to understand which are the best HubSpot integrations for your business. Finally, get them implemented to make the most of them.
Are you looking for HubSpot development services to start with HubSpot Integration API? Contact us!